Grow Your Blog With Facebook

Facebook

What have we know so far? How to grow your blog with Pinterest. What you should do and should not do on Instagram. Today, I am talking about a specific social media, the first one to make it into our lives: Facebook! And there is so much to say, because it is such a good channel for bloggers!

1. Have a Facebook Page
The first step is to create a Facebook page for your blog. Enter all your information, who you are, what you do and add the URL to your blog. Sounds obvious, right? Don’t laugh. Never underestimate the power of a Facebook page. Seriously, it will bring you readers. And the loyal kind! The publication frequency is up to you. I post twice a week at least, when a new post goes live. I have linked my Instagram to our page so sometimes, my pictures end up on my Facebook page too. The more you post, the more people will be likely to see it, so even a picture with no caption can get some likes, bring engagement and increase reach!

2. Invite people to like your page
This is in the continuity of the previous point. You need people to be able to see your page. Only people who follow your page will see your content on their feed. However, you need to engage with others. Invite all your friends to like your page. They might, they might not. But if they do, they will see your posts on their feed, may like them. Then, their friends may see that they have liked them, and so on. In the end, you might have a strong following of people that are likely to go on your blog. It is just raising awareness.

3. Join bloggers’ groups
There are so many bloggers’ groups on Facebook. One for every niche: fashion, beauty, lifestyle, food, etc. Some groups are specifically made just to help bloggers increase engagement on a specific channel: Facebook, Instagram, Twitter, etc. They give you the opportunity to promote your blog every day. Be just careful, these groups have rules and breaking them might have you removed or blocked. These groups are based on reciprocation, supporting others and increasing engagement. As a result, when you do comment or like a post, you know that it will be reciprocated. You just have to search for blogging groups on Facebook: UK Bloggers, Bloggers Supporting Bloggers, Bloggers World, etc.

4. Share your posts in groups
Some groups are really strict on the things you can publish. They have a detailed schedule and the admins will be the only one allow to post threads in the group. Other will give you the freedom to post anything you want whenever you want. These groups can be really useful when it comes to sharing a post. Share a post from your Facebook page to increase reach and engagement. It is just one publication but shared across an entire social media. Even though it might not bring you a lot of traffic right away, it will increase your reach. Groups such as F.B.L. Bloggers, Love Beauty Bloggers, Blogging Network, etc. are great for that.

5. Engage in threads
Some Facebook blogging groups have daily threads. It can be for anything: Instagram engagement, Facebook likes, post sharing, blog comments, etc. You have a bit of everything. I find the blog comment thread the most useful. There usually is a limit on how many links people can drop on one thread. Once you’ve dropped your link, just follow the rules of the thread, that is, comment all the other blogs. It might sound long and exhausting but these threads are amazing sources of traffic. You usually find the same persons doing them so you’ll have returning visitors, which is good for your blog statistics. Also, if someone always read your blog through threads, they might come to like it, subscribe to your newsletter and read it on a daily basis even though you might not be doing threads anymore.

6. Use Facebook ads to push your posts
This point is absolutely optional and nothing you should feel compelled to do. I have heard few bloggers talking about Facebook ads and read articles too. I don’t know if it is worth it as a blogger. It might definitely be worth it as a brand but as a blogger, I have no idea. You might want to try if you know exactly what you want from it and already know how Facebook ads works.

So, what do you think? Did you learn something new today? Are these tips useful? Did you know some of them? Or are you already doing some of them? Any tips you would like to share with us? Tell me everything!

Thank you for reading. I hope you liked this post!

See you soon,
Love,
Corinne

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17 Comments

  1. February 26, 2018 / 5:05 pm

    Facebook is probably the only social media that I don’t have my blog on. I just don’t know how to actually use it to grow my blog. This post is just perfect for me. Now I’ll definitely try to find some time to work on my Facebook page and find bloggers groups. x

    Antonia || Sweet Passions

  2. February 26, 2018 / 5:18 pm

    I found this post so useful and a good reminder that I should use the Facebook page I have… I completely agree with you in that as with anything, it’s about making good, regular use of the platform. It doesn’t need to be elaborate- just effective!
    Bisous, Faz
    http://www.livinglikeaparisienne.com

  3. February 26, 2018 / 5:21 pm

    I don’t have a Facebook for my blog! I’m not sure why not, for some reason it’s never appealed to me to help me grow my blog, I’m personally not hugely active on it so I imagine I’d just forget about it! This is really helpful though, I’ll definitely come back to this if I do decide to make a Facebook page!
    Hels xxx
    http://www.thehelsproject.com

  4. February 26, 2018 / 5:30 pm

    I’m so hesitant about inviting people to like my page… I need to be brave enough and do it haha. I find blogger groups super useful though! Some brilliant tips. x

    https://www.hebahpervaiz.co.uk

  5. February 26, 2018 / 5:37 pm

    I don’t have a Facebook page for my blog but I am part of the groups. I think they are great for finding new blogging opportunities so check them regularly. This is such a useful post – I’ll definitely use these tips if decide to make a Facebook page for my blog in the future. Thanks Corinne! 😘 xx

    Bexa | http://www.hellobexa.com

  6. February 26, 2018 / 5:41 pm

    I love your tips for Facebook! I think it’s really underestimated/forgotten in our generation as a valuable source of blog traffic, but people browsing Facebook often have a little more time to stop and read! I will definitely be using your tip of inviting friends to like my blog’s Facebook page. That intimidates me a little but you’re right—it can only bring positive benefits!

    Kaitlin || http://www.thecuriouslemon.com

  7. February 26, 2018 / 5:55 pm

    This is such a helpful post, I haven’t ever really used Facebook to promote my blog but these are some really good tips- https://sophiehearts.net x

  8. February 26, 2018 / 6:08 pm

    Facebook can be such an annoying platform to use for promotion as it seems really hit and miss. Sometimes my posts will do really well and other times people will barely see them! I do really want to try out the ad thing soon though to see how much of a difference it makes!
    Alice Xx

  9. February 26, 2018 / 6:47 pm

    Thanks for such a useful informative post. I have a Facebook page for my blog but find it very difficult to drive traffic and attract likes as I use other platforms much more.
    Thanks for sharing 😃

    Melanie | http://www.frasersfunhouse.com

  10. February 26, 2018 / 7:38 pm

    I really need to focus on fb 😔🤦🏽‍♀️ It’s probs the one social media besides IG I haven’t really focused on. I’m definitely bookmarking this so I can follow all these tips. Thanks so much Corinne, you’ve definitely reminded me of my slacking 😩

    xx Lena | https://lenadeexo.com

  11. February 26, 2018 / 7:56 pm

    I do have a FB page for my blog but not that many followers. I know I should invite my personal FB friends to like that page but I’m nervous of what some of them will think – I know, it’s mad, I’ve been blogging a year but I find Twitter and Insta so much more friendly! Your post has made me realise that I’m missing out on a potential traffic source so I should just ask them and see. Fingers crossed! Thanks for all the tips, a really useful post xx

    Lisa | http://www.lisasnotebook.com

  12. February 26, 2018 / 8:40 pm

    Facebook is one of the hardest social medias to grow on I have found! I definitely needed these tips and will be taking them on board so hopefully I can grow some more, thanks for sharing!

    Sarah | http://www.sazsinclair.com xx

  13. February 26, 2018 / 9:00 pm

    I definitely need to get involved with some more groups on Facebook – and grow my page a little more. There were some great tips here – thanks!

  14. March 14, 2018 / 10:33 pm

    Facebook is actually one of my biggest sources of traffic!! 🙂 I just don’t understand facebook ads at all!

  15. September 15, 2018 / 8:12 am

    I don’t have a Facebook page for my blog but I have joined some groups. I used to share my blog posts on my Facebook timeline until people I know in real life started talking to me about my blog, which made me anxious and I haven’t done it since. 😐

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